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DNA US Conference 2012 : New Interactive Frontiers in Leisure Facilities Innovative Digital Interactive Experiences

DNA/US, which will be held Oct. 2-3 in LA.

The event will include a session on "New Models of Interactivity in Movie Theaters" Mobile, digital entertainment is expanding to Amusement Parks, Video Arcades, Location Based Entertainment Centers, Movie Theaters, Museums, Hotels, Nightclubs, Shopping Malls, Stores, Restaurants, Bars, and many other venues!

Some of the cutting edge digital entertainment topics to be covered include:

  • The Next-Generation Arcade
  • New Models of Interactivity in Movie Theaters
  • Maximizing Social Media in Leisure Facilities
  • Augmented Reality's Next Stage in Leisure Facilities
  • 3D Interactive Experiences in Public Places- Entertainment Applications
  • Riding the Wave of Gesture-based experiences in leisure facilities
  • 3D Interactive Experiences in Public Places- Marketing Applications
  • Interactive Laser Demonstration
  • Digital Out-of-Home Interactive Entertainment (DOE) with Kevin Williams

Learn more at the conference website: DNA.US

the event will include a session on "New Models of Interactivity in Movie Theaters," which will discuss such topics as interactive games, interactive trailers, and interactive ads in movie theaters. That session will be moderated by Greg Roach, a noted filmmaker, and will include speakers from such companies as NCM and Timeplay Entertainment. DNA/US is designed to bring together the digital amusement, digital interactive attractions, digital signage, "retailtainment," and edutainment markets.

DNA/US is expected to attract a diverse entertainment, marketing and digital development audience, including movie producers, movie theaters, game developers, amusement parks, location-based entertainment companies, ad agencies, and venture capital companies.

Further information on the event can be found at:

Contact Michael Mascioni
Project Manager, DNA/US Conference

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